Hinutech

My 401(k) has been slaughtered so far this year.  My investments are way down.  I just read a headline that Chrysler might not survive without government aid (goodbye Jeep???).  Jobless claims keep rising.  Everything is miserable, right?

Wrong.  I am seeing, firsthand, that companies and non-profits are making investments in technology.  Based on everything that has been happening with Hinutech for the past 4 weeks, it is looking like I might have to turn away business by the end of the year so that we don't disappoint people. 

Why is this happening?  Smart organizations are seeing the value of making investments in their web presence.  They are looking for ways to increase the stickiness with their customers, donors and other contributors to their bottom line.  The forward-looking organization sees technology as a competitive advantage as opposed to simply something into which they are sinking money.

Things like Customer Relationship Management, social networking and providing for user-generated content are allowing organizations to get closer to their customers and derive real value from their technology investment.

I'm pretty charged about the possibilities for the next 6 months, and I'm even more excited for what we will accomplish for our new customers.  They will be poised well for the future -- regardless of the state of the economy.